
E-LEARNING
Self Paced Online Sales Training
- Low Cost -less than $100 for each team of three, or $290 per program
- At home or on the job, self paced learning
- Participant workbooks and tests provided
- Certificates and proof of completion provided for participants and client
Professional Selling Skills & Strategies
Your salespeople and team will learn how to:
- “3 Steps in the Sales Process” are emphasized from Bob Brown’s expertise.
- Prepare and deliver effective presentations that SELL more beer, wine or spirits.
- Increase sales from your brewpub, winery, distillery tours, or tasting rooms.
- Quickly build rapport, credibility, and positive customer relationships.
- Successfully respond to customer questions, concerns and objections.
- Sell new distribution and displays.
Group Communication Skills – Train-the-Trainer™
Learn how to educate and motivate sales teams:
- Conduct high impact sales meetings, training sessions and tastings
- Prepare better sales meetings in less time
- Motivate groups to listen, learn and be more productive
- Overcome nervousness, effectively articulate and motivate
- Facilitate productive group interaction and discussions
- Effectively use PowerPoint™ and visual aids to educate
Building Brands Through Distributors
Learn the process and elements involved in gaining distributor support. Increase sales through distributor relationships, brand programming and sales execution. Your supplier representatives and brand ambassadors will learn:
- The factors that determine “Share of Mind” given to a supplier by distributors
- What distributors want from supplier representatives
- Effective “Market Visits”
- Common mistakes suppliers make working with wholesalers
- Developing and communicating annual business plans
- How to plan and manage brand program sales execution
- The keys to structuring market development programs and incentives
- How to prepare and deliver effective business reviews & sales meetings
- How Distributors Are Organized & operate
Professional Sales Negotiation Skills
Negotiate more effectively with customers, suppliers, distributors, employees and vendors. Your salespeople will learn:
- Seven Negotiation Tactics that Produce Results
- Techniques for Obtaining & Offering Concessions
- Learn the Proven Behaviors of Successful Negotiators
- Five Negotiation Planning Questions
- How to use Power & Leverage in Negotiations
- How to Recognize & Respond to others Negotiating Style or Approach
How to Register: Online Sales Training
To participate in the E-learning training programs:
- Click the Register Button
- Returning visitors can also use the Register Now Button
- From the Register page you may register or choose to “Login” if you already have an account
- Once logged in, click the Catalog tab to register for the program.
- The cost to enroll a person is $290.
- Pay on-line with credit card using the site shopping cart.
- To enroll multiple participants, contact Bob Brown for discount prices.